Loyalty Match Partnership
Loyalty Match a democamp alumni and one of my favourite start-ups to follow announced last week that they have formed a partnership with UpTake.com at the PhoCusWright travel conference, North America’s largest gathering of travel executives. Thank you and congrats to Mike Ball for bringing this to my attention.
Here is the coles notes version:
Beginning in December, visitors to UpTake.com will be able to link directly to LoyaltyMatch.com where they can convert frequent flier and other loyalty program points to cash to help pay for the trip they are planning. LoyaltyMatch.com members now have the added benefit of being able to take advantage of the information available at UpTake.com with one click of a mouse.
For the full release click: here.
Ian Graham



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